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Typography and fonts

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Typography & fonts - sizes, pairing, safe free fonts

Digested from Erik D. Kennedy: Related Studio referenceFont Sizes in UI Design: The Complete Guide (web chapter: Related Studio reference/blog/mobile-desktop-website-font-size-guidelines.html, principles: Related Studio reference/blog/font-size-principles-resources.html), Related Studio referenceThe Step-by-Step Guide for Pairing Fonts, rule 6 of Related Studio reference7 Rules Part 2. Paraphrased in our vocabulary.

1. Font-size floors and ranges (web)

2. Pairing fonts (the six steps)

  1. Name the brand in 3–5 adjectives (his five families: clean/simple, classy, friendly, quirky, techie).
  2. Brainstorm fonts that convey it subtly - never the novelty font that shouts the theme (no Papyrus for Egypt).
  3. Choose the body font by legibility alone: high x-height, open counters, no hairline horizontals; a good body font never calls attention to itself.
  4. Add a secondary font for what the body font can't say - 95% of the time that means pairing a serif with a sans. Never pair near-twins.
  5. Write usage rules - which font, which case, which weight, for headers / body / labels / tags / inputs. The pairing is the rules, not the pair.
  6. Repeat only if a brand dimension is still uncovered.

3. Safe free fonts (his shortlist, rule 6)


Delta vs our system

CONFIRMS - 50–75ch ≈ our 65ch - our number sits dead center of his range. - ~4 sizes per page ≈ our 5-step scale used sparingly - same restraint, we enforce it by token. - Body font never calls attention to itself ≈ plain figures + "easy and pleasant reading always." - Secondary = smaller AND grayer, gently ≈ scarce emphasis (demote quietly, don't shout in reverse).

ADDS - The ≥16px input floor. Mechanical, testable, absent from our system; belongs in token-audit/Autocontrol for any page with a form. - Text-heavy vs interaction-heavy body split. Our system was born from documents; boards and cockpits legitimately run 14–16px body. Naming the two regimes stops false Autocontrol failures on dense dashboards. - The six-step pairing method + usage-rules requirement. We have a fixed system face but no procedure for the next brand (country leaflets, OBFC-like brands). Step 5 - write the usage rules - is the part we'd skip. - Angular-size principle - gives us a principled dial for posters, decks, wall screens: 1/16" cap height per foot of distance.

TENSION - Secondary size: his "body −2px" at 16px body = 14px; our 0.8 step gives 12.8px. Kennedy would call our secondary a touch too small - worth one honest look at real pages before deciding. - Title sizes: his desktop titles (35–50px) reach past our 2.441rem ≈ 39px top step; only our hero 3.052rem ≈ 49px matches his upper range. In practice compatible, but his instinct is bigger titles than our scale defaults to.

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